HOW TO HIRE THE PERFECT CELEBRITY CHEF
HOW TO HIRE THE PERFECT CELEBRITY CHEF
April 16, 2020
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Are you trying to figure out how to hire a celebrity chef?
Hiring a celebrity entertainer for your corporate event, private party or VIP soiree takes time and should be handled by a professional talent buyer, or someone who understands the business of being a talent buyer. The main purpose of hiring any popular chef for an event is to entertain but with a celebrity chef, you also have the ability to increase awareness and foster a deeper relationship with your clients, coworkers or VIPs.
An evening of laughter, food and exciting theatrics is the perfect way to provide a one-of-a-kind experience for any group or individual celebration. Hiring the right celebrity chef for your event isn’t brain surgery, but it is more difficult than baked Alaska and there are some very particular requirements and processes to follow.
That said, we have foraged high and low to provide you with a shortlist of suggested ingredients for a successful event the next time you decide to hire a celebrity chef.
The first step is simple, prepare. When you do the prep work correctly, your hard work is apparent in the final presentation.
At a minimum, you will need a freezer, a fridge, saucepans, a grill, ladles, tongs, Chef’s knives, mixing bowls, spatulas, a range, and a fire extinguisher on or near the performance area.
Also, be mindful of the other various elements needed to facilitate cooking with a live audience such as; seating layout, budget, power requirements, tools, ventilation, event time/day of the year, etc.
Before you create the contract you may also want to decide if you plan to include a pre-show VIP meet and greet.
When it comes to hiring a celebrity chef or entertainer, it will make your life a lot easier if you have the deal points outlined before you sign the agreement.
CELEBRITY CHEF PRICING
The cost of hiring a celebrity chef entertainer can vary widely . See how much you could be paying to hire your favorite chef.
- A list Celebrity Chef $35,000 +
- B list Celebrity Chef $10,000 +
- C list Celebrity Chef $5,000 +
Once you have determined if you have the capacity to produce a live cooking event, you will then need to select the right celebrity chef and create a marketing plan (if you intend to sell tickets or advertise the event). When selling the show, large agencies like WME expect you to do all the marketing and request a detailed marketing plan before the show goes on sale. Obviously, every venue has its own strategy for marketing so I won’t go too much into detail here, but I will say that it is important to have consistent media programming that is based on your core demographics interests and buying habits. It is also imperative you advertise your events early.
The sooner you can gauge the sales velocity for your shows the better. Ideally, it is best to start selling tickets for your celebrity chef appearance at least 4-6 months out from the event. Otherwise, you may not be able to pivot and focus your ad dollars on the advertising that is working the best.
According to Eventbrite, people in a relationship are 30% more likely to buy tickets 90 days in advance than singles. Ignoring these kinds of trends or failing to plan around them is hardly marketing effectively and it could have a negative impact on your customer’s first impression, the bottom line, and the entertainer’s performance.
Live cooking demonstrations typically attract an older crowd which means a lot of last-minute ticket purchases. Just because your ticket holders are last-minute decision-makers, doesn’t mean you should be while planning the event.
To further assist you we have some additional tips to help you be more successful throughout the process of hiring celebrity chef
ONE WEEK FROM SHOW
Work with approved sponsors and identify space in the lobby or pre-function brand activations
Verify flight arrival, departure and the day of show venue transfers times
Confirm hospitality requirements for the chef i.e. hotel reservations and meal arrangements
Create informative handouts with promotional offers, schedule, and recipes for patrons day of show
Send volunteers and participants being videotaped a liability/media release form – also keep on hand
ONE DAY FROM SHOW
Review recipes and work with your team internally the night before to help with prep work
Preset linens, dress tables and set up the necessary equipment for any tasting stations
Distribute run on of show to security, staff and stage manager
Preset and test cooking equipment and power for celebrity chef on stage
HIGHEST DEMAND TO HIRE CELEBRITY CHEFS:
THE PERFECT ENDING
As it gets colder and darker earlier, more people seek comforting foods and a comforting familiar taste. As you probably know, food is personal.
The very thought of our grandma’s apple pie or chicken noodle soup is often enough to make someone drive out of their way to get the right ingredient so they can make their favorite recipe.
In a perfect world, you could summon the celebrity chef of your dreams and they would appear like magic to cook you Aunt Sweet’s favorite fruit cake, but in reality, it doesn’t work like that. Similar to musicians on tour, a celebrity chef will also often have a busy performance schedule.
Also like music or your favorite dish, every celebrity chef has its die-hard fanbase.
Understanding what fans crossover to your target demographic is essential to every event’s success. Connect with us today and we will help walk you through the process of hiring a celebrity chef that your guests will love from the list below: